25 Legends of SaaS 🦄 Share Their Playbook 

From Atlassian to Zendesk — we've had the greatest CEOs and Founders share their inside playbook with the SaaStr community at SaaStr Annual throughout the years. 

Watch as the creators behind the SaaS products you know and love share how they did it, what they learned and their best advice to help you scale faster.

👉 This is fundamental content for anyone scaling in SaaS.

Slack, Box, Atlassian, Intercom, Zenefits

Qualtrics, Twilio, Nutanix, Asana, Domo, Trello, Hubspot, Salesforce. Start binge watching these 25 fundamental lessons in building a SaaS business.


Join our community below to start watching!

What You'll Be Watching:

Just a small sample of the 25 videos you'll have access to :

VIDEO #2 - The First $250m in ARR FT./ BOX

VIDEO #1 - 12 Key Levers of SaaS Success

David Skok, General Partner at Matrix Partners, gives a masterclass on the key levers founders can leverage to drive SaaS success. 

Jason Lemkin interviews CEO Aaron Levie about Box's journey to $250m in ARR at the very first SaaStr Annual.

VIDEO #3 - How the Best Outbound Sales Teams Are Managed

VIDEO #4 - Why Startups Really Gets Funded

Mark Roberge and Michele Law discuss the top 4 sales mistakes that can kill a SaaS business.

Mamoon Hamid, Partner at Kleiner Perkins, shares what it really takes to get funded in SaaS.

Get from $0 to $100 Million in ARR

with less stress and more success.

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